B2B Performance Marketing Case Studies
How B2B companies turn marketing into measurable revenue
We work with B2B businesses that operate in complex buying environments. Long sales cycles. Multiple stakeholders. High-ticket decisions.
Real-world B2B Performance Marketing Results
Each case study breaks down the challenge, our approach, and the business outcome.
RSG Payroll
B2B Services & ComplianceLaunching a new B2B brand with limited budgets and generating revenue within the first six months.
First deal closed within 6 months
Marketing investment recovered
through a single client billing
ROI positive with controlled spend
SWISStours
High-ticket Travel & ExperiencesScaling high-value travel bookings with a performance-led funnel and airtight tracking.
ROI positive campaigns
with minimal ad spend
~2% ad spend to revenue ratio
across paid campaigns
High-intent leads generated
through an interactive journey
Neysa
Enterprise AI & CloudDriving demand and attribution clarity for a complex AI cloud platform selling to multiple enterprise stakeholders.
Enterprise accounts tracked
via account-level attribution
Multi-channel influence mapped
across SEO, Google & LinkedIn
Sales-ready inbound conversations
from high-intent companies
Our approach to B2B Performance Marketing
Every case study you see here follows the same core principles.
Understand the buying committee and sales cycle
Align SEO and Ads to intent, not volume
Design funnels that respect consideration
Fix attribution before scaling spend
Measure success in pipeline and revenue
Built for complex B2B businesses
If your business involves multiple decision-makers, long sales cycles, or high-value contracts, traditional performance marketing frameworks fall short. These case studies show how we adapt performance marketing to real B2B buying behaviour.
Looking for similar results?
If your challenge looks familiar, let's talk through your business and see if this approach fits.